Award

May 20, 2026

Cotton awarded two D&AD pencils, including highest honor for small-team brand refresh

Cotton received two major honors this year for our work with Eternal Research, winning a Wood Pencil in the “Use of AI and Technology” category, notably, the only award given in the category, and a Graphite Pencil for “Brand Identity Refresh, Small Team (<10 People),” the highest distinction awarded there this year.

Judges included Teemu Suviala (Global Chief Creative Officer of Landor), Akiko Sekimoto (Graphic Designer & Creative Director at HIDAMARI), Shannon Jager (Design Director at OpenAI), Gilles Deleris (Founder & Executive Director of W Conran Design), Melissa Baillache (Executive Creative Director of Koto), Tina Touli (Creative Director at Tina Touli Design), Chon Hin Au (Graphic Designer & Creative Director at Untitled Macao), and Becky Wixon (Head of Strategy of Maison Mercury Jones).

These awards are especially meaningful because they recognize both conceptual ambition and executional craft. Huge thanks to Eternal Research for trusting us to build something ambitious and deeply considered together.